Visit Ghana Banner2

#Travel Friendly Airbnb and Guest House - Vacationing in #Accra and looking for an Airbnb to stay? We Got You! Vacation rentals in Greater Accra Region Whatsapp +1 747 4779581 @Charlesfrize This is important because it relates to #AburibotanicalGardens #Senchi #TravelTours #KakumNationalPark #KwameNkrumahMemorialPark #WliWaterfalls #ElminaCastle #VisitGhana #AccraAccommodation #Africandiaspora

Digital Marketing


Pull And Push Methods Of promotions

Advertise With FrizeMedia - Let Us Help Your Business Grow
Enjoy this page? Please pay it forward. Here's how...

Would you prefer to share this page with others by linking to it?

  1. Click on the HTML link code below.
  2. Copy and paste it, adding a note of your own, into your blog, a Web page, forums, a blog comment, your Facebook account, or anywhere that someone would find this page valuable.

FrizeMedia Ghana

SEO SEM Digital Marketing 

We Are Helping 1000 Businesses Amplify Their Online Presence

Digital marketing: Utilizing online distributions methods to promote products is known as digital marketing. This approach is both time saving and cost effective. Utilizing online distributions methods to promote products is known as digital marketing. This approach is both time saving and cost effective. Digital marketing is done through items such as cell phones, SMS, MMS, instant messaging, chatbox, websites, emails, banner advertisement and digital billboards.

#DigitalMarketing - Pull And Push Methods Of promotions #Branding #FrizeMedia

Digital marketing involves some of the techniques of direct marketing and Internet marketing. In digital marketing traditional methods of promotions are executed digitally. It involves marketing in two forms, pull and push. Pull digital marketing requires the user to pull or extract the content directly.

The customer has to approach the promotional matter and see the matter by himself. Examples are websites, forums and web logs. All these require clicking on a URL in order to view the content. The content that is being displayed doesn’t have to follow any guidelines. Effort is required to only display the content on the website or forum and there is no additional cost of sending the information to the customer, but the customer has to make the extra effort of reaching to the content . The customer doesn’t have to opt-in for such kind of promotion and one message is being viewed by all and it cannot be personalized. 

The customers who see the content cannot be traced, although the click through rate can be considered which give details about the number of clicks the message received. This is be done by enabling the click through tracking during the campaign, which records the information. Push digital marketing technologies requires the effort of both the marketer and the customer. 

The marketer has to push or send the content to the customer and the customer has to make the effort of receiving it. This is a very effective kind of marketing and the investments surely earn a big return as it creates brand recognition. SMS, MMS, emails, RSS podcasting are examples of push digital marketing. Since the content is sent to individuals, it can be personalized according to the intended recipient. 

Whether the message has been opened and viewed by the customer or deleted, it can be tracked and reported. Information related to the customer such as name and geographical location could be traced. But when sending this kind of message, certain criteria should be met as the SMS and emails sent are monitored. If the marketer doesn’t follow the rules and regulations properly, there is a possibility of messages getting rejected and blocked, before they reach the targeted audience and the message is considered to be spam. 

Bigger consequences involve marketers getting blacklisted temporarily or even permanently. The number would be blocked and they won’t be able to send any messages at all. Messages sent to the RSS feeders require a mechanism with an application to reach, when sent by an email marketing system.  

FrizeMedia Ghana - SEO SEM 
Digital Marketing
We Are Helping 1000 Businesses Get Online

FrizeMedia Ghana

SEO SEM Digital Marketing 

We Are Helping 1000 Businesses Amplify Their Online Presence

Both forms of digital marketing should be used in consonance to achieve positive results. A smart marketer sends out emails along with SMS and uses multiple channels to market his products. The type of messages being sent should also be different from one another. 

They should not only be text, but animations, audios and videos. There is a possibility of using pull and push message technologies in conjunction like the email sent to a potential customer can have a URL or a banner ad, which on clicking downloads information. If there is enormous group of people to be reached via email, Email service providers can be hired who sends loads of emails to the customers on behalf of the marketer and they take measures so that the messages are not considered as spam. Although much of the marketing is opt-in, federal laws, such as CAN SPAM Act, have been passed to protect the customers from unscrupulous marketers who would go to any extent to promote their products or hackers or spammers who have a bad intent i.e. like harming the computer or installing adware, spyware on people’s computers.

The Best And Top 
Digital Marketing And SEO Services In Ghana

FrizeMedia Ghana SEO SEM Digital Marketing Proposal

The Best And Top Digital Marketing And SEO Services In Ghana

Marketing

Niche Marketing

10 Powerful Reasons Articles Are Top Marketing Strategies

Viralmarketing And Internet Business Ideas Blog

101 Marketing Strategies

Relationship Marketing

Customer Service Management

The Function Of The Logo

Small Business Advice

Brand Equity

4 Key Points To Branding

Advertising Techniques

Public Relations And Your Business

Blogging For Business Owners

Browse All Our Topics

InternetBusinessIdeas-Viralmarketing Home Page









View Charles Friedo Frize's profile on LinkedIn
FrizeMedia Ghana
SEO SEM Digital Marketing
We Are Helping 1000 Businesses Amplify Their Presence Online
FrizeMedia Builds relationships And drive awareness. Advertise Your Business Here And Reach Your Target Market
Enjoy this page? Please pay it forward. Here's how...

Would you prefer to share this page with others by linking to it?

  1. Click on the HTML link code below.
  2. Copy and paste it, adding a note of your own, into your blog, a Web page, forums, a blog comment, your Facebook account, or anywhere that someone would find this page valuable.

New! Comments

Have your say about what you just read! Leave a comment in the box below.
Solo Build It!