Video blogging is the next generation of posting ideas and products over the internet. Everybody knows about textblogging.
Now videos are used for a better way of expression.
A video blog or video log, usually shortened to vlog, is a form of blog for which the medium is video, and is a form of web television.
Vlog entries often combine embedded video (or a video link) with supporting text, images, and other metadata. Entries can be recorded in one take or cut into multiple parts.
Video logs (vlogs) also often take advantage of web syndication to
allow for the distribution of video over the Internet using either the
RSS or Atom syndication formats, for automatic aggregation and playback
on mobile devices and personal computers
This form of communication may entail a lot of resources, but it is all worth it.
If pictures say a thousand words, video blogging exceeds that by far.
A video blog requires larger disk spaces on websites, a faster server, and a whole new set of programs to support it.
Video blogs can be fed through RSS. This is technology of syndicating your website to other RSS aggregators.
Video blogging works with people on the internet expressing themselves.
Now if you put this on a business prospective, you are up to a lot of benefits.
Think of it as a powerful tool in showing your prospective customers your line of products or services.
It’s just like showing a commercial all for free.
And if you videoblog through RSS, then most probably you are getting your target market.
A lot of people like to see what they are going to buy. Some would like to see proof and be sure that they are getting their money’s worth before shelving their dimes on it.
All of us know the influence of a thirty second commercial.
The effect of video blogging is similar to that. You show your product, people watch it.
If they like it, they buy it.
If your presentation it good enough, they’ll buy the product even if they don’t need it.
On the web, things can get pretty much static, unlike in television in which all are moving.
If you post something that is mobile, it would most likely grab attention. Now imagine your product parading through a videoblog.
You are sure to get response in no time.
If your business is just starting up, you can create a videoblog right in your own home.
All you need is your web camera, microphone, video software, and light.
As long as you know how to use your camera, then you can create a videoblog.
It might be a good idea to invest in a good web camera. The higher its resolution, the better the output of the picture.
And you will need to present your goods or services in the most optimum way.
Make a short story, or just capture your goods in one go.
Just make sure you are getting the best profile for each. Get those creativity juices flowing.
Lights are important in a production.
Make sure to illuminate the entire area you are going to use to create your vide oblog.
The brighter the area, the crispier the images will be.
You can also use lighting effects for added appeal to the presentation.
Should you require sounds for your videoblog, you will need a microphone.
Record you voice as a voice over for promoting the product and its benefit to consumers.
Sounds are as important as videos on a videoblog. It is advisable to make your sound effects as enticing as the video.
Your video editing software can be any program.
You need this to finalize your work. You can add sounds, delete some bad angles, or insert some still pictures in there too.
Some programs are user-friendly and can be used even with zero knowledge on video editing.
Even simple video editing programs should do the trick. Select your background carefully too.
The light affects the presentation so make sure that the background and the light complements each other.
Vlogging is a great tool but it also has it downside. It may slow down the computer so others may steer clear of it.
Download time may also be time consuming especially if customer is still on a dial- up connection.
But don’t let those stop you.
Let video blogging be an alternative for you, though it is best to still keep the text and pictures present in your presentation to accommodate all possible viewers of your site.
At the moment, the more creative you are in presenting your product to the market, they more likely you are to succeed.
Videoblogging offers an interactive way of selling. You involve the customers.
You instill in them the advantage of your goods. And at times, those are enough to make a sale.
The Advantages of Video Blogging
Video blogging has a lot of advantages over text-based blogging, and it is little wonder that this new technology is catching on all over the globe.
Video blogs very effectively grab the attention of web surfers, and people are much more likely to become excited about the dynamic content of a video blog than they are likely to find a written posting very thrilling.
The more enthusiastic viewers are about a site, the quicker the word of mouth spreads, and the more traffic the site will get.
The Disadvantages Of Videoblogging
Of course, there are plenty of disadvantages to video blogging as well.
Hosting a v-blog requires quite a bit of server space, which can make it difficult to get started.
It takes more time to process and upload a video file than it does to dash off a quick bit of text, which means that running and updating a video blog can be quite a bit of work.
In addition, web surfers sometimes grow frustrated with the slow loading times of the files on many video blogs.
Whether you opt for a video blog or not depends on what kind of subject matter you want to cover, and how much time you can devote to video blogging.
Before you decide to pursue a video blog, consider if there is an easier way for you to get your message across.
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